Q&A About 24 Carat Bold Announcement
Posted on | September 2, 2009 | No Comments
24 Carat Bold was launched on 2nd September, 2009 with a competition – details here.
Q: How did you come up with the idea?
A: I love the coaching work I do because I help really great people raise their visibility and credibility in their market. I was looking for ways to do even more and to be ‘bold’ as I talk about in my new book 24 Carat BOLD. I am also sad when client programs end and wish we could continue working together for ever to achieve even more. Now I’ll be able to do just that with one lucky winner.
Q: A lifetime of coaching? Don’t you think you will get bored or tired of working with the same person?
A: Absolutely not! I have been doing this work for nearly 10 years and I do get clients from the old days coming back again and again. It’s one of my favourite parts of the job: to see them grow and expand their message and their results. I love the idea of helping them over a really long period of time. Just imagine what they could produce in that time!
Q: How do you define a ‘lifetime’?
A: My working lifetime. I will probably keep doing this work until well into my seventies. I have a lot of business colleagues in their seventies and they just keep getting better and better. So the competition value is based on about 30 years.
Q: How did you form the panel of judges?
A: We are all members of the Ecademy BlackStar network. It is a group of top quality entrepreneurs, speakers and authors who have joined the BlackStar club for life, and they are all good friends of mine as well. We all already work with business owners and executives on leadership development, so I thought it was a natural fit.
Q: Who are you hoping will win the competition?
A: Ideally it will be someone with great ideas and enthusiasm, but without the resources to bring it all together. By resources, I mean time, money and extra creative ideas.
Q: Aren’t you excluding people who are not able to buy the book online?
A: I suppose I am. I really couldn’t think of a better way for them to prove they had purchased it; Amazon is so prevalent. And if someone is not even on the Internet, I am not sure they are at the right stage to be thinking about being a REAL thought leader. So much is done online nowadays. But if someone really can’t buy the book online, they can call us about sending in a bookstore receipt. The number is +44 (0)845 003 8848.
Q: Any last comments about today’s announcement?
A: Yes. It nearly killed me to keep it all a secret. I hardly slept for days leading up to the event. I guess it shows how much I like sharing everything with everyone. I wish all our participants the very best of luck and remember – winning the competition would be great, and the real value is in applying the principles of the book! Go out there and be 24 Carat BOLD!
For more information please contact Jessica Suter on 01603 283 503 or email Jessica@mediajems.co.uk
Tags: 24 carat bold > Ecademy Press > Launch > opinionated > thought leaders
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